WEB DESIGN- UI/UX,
DIGITAL STRATEGY & SOCIAL MEDIA
ACTIVEWEAR BRAND
Balikai is a high-quality, yoga-inspired Mexican activewear brand for women, centering around its philosophy to create clothes that are secure and compact, but at the same time allowing for the freedom of movement and expression.
The task was to develop an e-commerce platform with the nicest user experience with a clean, fresh and friendly approach.
The main goal of this concept was to conceive a product that was capable of managing online business for a start-up brand with a more user-friendly approach with a responsive design directed to young active woman who want to feel beautiful and comfortable in their dat-to-day.
“How can an e-commerce platform be more accesible, attractive and responsable so users can have the best product purchase experience?”
The main goal of this concept was to conceive a product that was capable of managing online business for a start-up brand with a more user-friendly approach with a responsive design directed to young active woman who want to feel beautiful and comfortable in their dat-to-day.
Easy navigation throughout the features of the site with an intuitive and responsive interface.
With a responsive website, content intuitively adapts to whatever device is accessing it to provide the most user-friendly experience. This adaptable feature increases and improves sales.
Social media content developed for Instagram and Facebook based on the digital strategy which considered three stages: Pre-Launch, Launch and Care.
Social media content developed for Instagram and Facebook based on the digital strategy which considered three stages: Pre-Launch, Launch and Care.
